Cendyn CRM

Engagement platform by Cendyn

Summary

Cendyn CRM is a hospitality CRM and customer data platform from Cendyn that unifies guest data from PMS, booking engines, loyalty, spa, golf and F&B systems into a single guest profile. Hotel marketing, revenue and sales teams use a shared audience builder and campaign tools for B2C and B2B communication across email, SMS and WhatsApp. It is an engagement suite that is part of Cendyn's broader hotel commercial software portfolio.

Entry price: Contact sales. Public data is limited: 4 of 8 data blocks are documented, so the AllCDP Global Index is not calculated.

Who it fits

Best for

  • Teams in travel and hospitality
  • Marketers who want profiles and messaging (email and SMS) in one tool

Not a fit for

  • Buyers who need published pricing before a sales call
  • Buyers who need a full public spec sheet: much is not documented
  • Teams that need zero-copy activation from their warehouse: not documented

Pricing

Public pricing
No: contact sales
Free plan
Not documented
Free trial
Not documented

Integrations

Connectors

Connector count is not documented.

Integration methods

SDKs
Not documented
API
Not documented
Warehouse sync
Not documented
Reverse ETL
Not documented

Features

As declared by the vendor

Data

2 of 10
Data: Cendyn CRM
Identity resolutionSingle unified guest profile with data cleansing and deduplicationSource: https://go.cendyn.com/Cendyn-CRM
Declared
Real-time profiles
Not documented
Web events
Not documented
Mobile app events
Not documented
Server-side events
Not documented
Offline dataGuest data from PMS, booking engines, loyalty platforms, spa, golf and F&B systemsSource: https://www.cloudbeds.com/integrations/cendyn/
Declared
Computed attributes
Not documented
Predictive models
Not documented
Warehouse-native (zero-copy)
Not documented
Reverse ETL
Not documented

Activation

3 of 9
Activation: Cendyn CRM
Journey orchestrationOwn journeys and campaigns: automated multi-channel marketing workflows and campaignsSource: https://go.cendyn.com/Cendyn-CRM
Declared
Declared
Declared
Push
Not documented
In-app messages
Not documented
Google Ads audiences
Not documented
Meta audiences
Not documented
TikTok audiences
Not documented
LinkedIn audiences
Not documented

Integration methods

0 of 3
Integration methods: Cendyn CRM
SDKs
Not documented
API
Not documented
Warehouse sync
Not documented

Security and compliance

0 of 9
Security and compliance: Cendyn CRM
SOC 2 Type II
Not documented
ISO 27001
Not documented
GDPR
Not documented
CCPA / CPRA
Not documented
HIPAA
Not documented
SSO
Not documented
SCIM provisioning
Not documented
Audit log
Not documented
Consent management
Not documented
Data hosting regions
Not documented

Commerce

0 of 4
Commerce: Cendyn CRM
Product catalog
Not documented
Product events
Not documented
Recommendations
Not documented
Search
Not documented

Pros, cons and what to check

Pros

No clear advantages in public data.

Cons and what to check

  • Pricing is not published
  • SOC 2 Type II: not documented
  • ISO 27001: not documented
  • Data hosting regions: not documented
  • SSO: not documented
  • SCIM provisioning: not documented

Questions to ask the vendor

  1. What is the price for our volume, and which unit is billed?
  2. Can you share a current SOC 2 Type II report?
  3. In which regions can our data be hosted?
  4. Do you support SSO and SCIM provisioning, and on which plans?
  5. Can the platform work on top of our data warehouse without copying data?
  6. Which connectors for our stack are built and maintained by you, and which by partners?

Alternatives to Cendyn CRM

All engagement platforms
Alternatives to Cendyn CRM
PlatformGlobal IndexCategoryEntry priceComplianceData hostingOwn channels
CleverTapCleverTap9.4Engagement platformFrom $85/moSOC 2, ISO 27001, HIPAAUS, EU, APAC, OtherEmail, SMS, Push, In-app
MoEngageMoEngage9.1Engagement platformContact salesSOC 2, ISO 27001, HIPAAUS, EU, APACEmail, SMS, Push, In-app
BlueshiftBlueshift (part of BlueConic)9.0Engagement platformFrom $1,250/moSOC 2, HIPAAUS, EUEmail, SMS, Push, In-app
Insider OneInsider One8.8Engagement platformContact salesSOC 2, ISO 27001Not documentedEmail, SMS, Push, In-app
KlaviyoKlaviyo8.7Engagement platformFrom $20/moSOC 2, ISO 27001US, EUEmail, SMS, Push, In-app
Bloomreach MarketingBloomreach8.6Engagement platformFrom $60,000/yrSOC 2, ISO 27001US, EU, UK, APAC, OtherEmail, SMS, Push, In-app

Availability in Russia (for reference, not part of any rating): no data — No statement on Russia found. https://go.cendyn.com/Cendyn-CRM

FAQ

What is the AllCDP Global Index of Cendyn CRM?

The index is not calculated for Cendyn CRM: only 4 of 8 data blocks are documented in public sources.

How much does Cendyn CRM cost?

Cendyn CRM does not publish prices: pricing is on request from the vendor. Checked Oct 29, 2026.

Is Cendyn CRM SOC 2 compliant?

SOC 2 is not documented in public sources. Ask the vendor for a report.

Where is Cendyn CRM data hosted?

Hosting regions are not documented in public sources.

Does Cendyn CRM work with a data warehouse?

Warehouse-native work is not documented.