CC Engage
Engagement platform by Customer CentriaSummary
CC Engage is a customer data and engagement platform from Customer Centria, an Indian martech company that also works as a systems integrator for Adobe, Salesforce, HCL Unica, Airship and Acoustic. The product is a suite of modules for data orchestration and streaming, identity resolution and a single customer view, ML-based segmentation and decisioning, campaign management, loyalty and reporting, aimed at large enterprises. It is offered as SaaS or as an on-premise leased licence, with pricing on request.
Entry price: Contact sales. Documented data blocks: 6 of 8. AllCDP Global Index: 3.9 of 10, #109 of 121 in the rating.
AllCDP Global Index
Full rating| Component | Weight | Score |
|---|---|---|
Use casesShare of six typical tasks covered by declared features: unified customer profile, segmentation, ad audiences, journey orchestration, personalization and real-time | 20% | 6.7 |
Data and architectureIdentity resolution, real-time profiles, warehouse-native work or reverse ETL, computed attributes and predictive models | 20% | 8.0 |
IntegrationsUp to 4 points for integration methods (SDKs, API, warehouse sync, reverse ETL) and 0.5 points for each ready-made connector from our reference list of 22 systems, up to 6 | 15% | 0.5 |
Security and complianceSOC 2 Type II, ISO 27001, GDPR, HIPAA, a choice of data hosting regions, SSO, SCIM and audit log | 15% | 0.0 |
TransparencyUp to 6 points for documented data blocks (of 8), 2 for public pricing, 1 for a free plan or trial and 1 for public API or SDK documentation | 15% | 4.5 |
Activation channelsOwn email, SMS, push and in-app messages, and audiences for Google, Meta, TikTok and LinkedIn ads | 10% | 1.9 |
CommerceProduct catalog, product events, recommendations and search | 5% | 0.0 |
Scores are from 0 to 10 and count only what the vendor documents publicly. Methodology.
Who it fits
Best for
- Enterprise companies
- Teams in travel and hospitality, financial services and media
- Marketers who want profiles and messaging (email and SMS) in one tool
Not a fit for
- Buyers who need published pricing before a sales call
- Small teams: the vendor targets enterprise companies
- Teams that need zero-copy activation from their warehouse: not documented
Pricing
Billing unit: profiles (plus transaction volume, deployment model and engagement complexity) customercentria.com
- Public pricing
- No: contact sales
- Free plan
- Not documented
- Free trial
- Not documented
Integrations
Connectors
Connector count is not documented.Integration methods
- SDKs
- Not documented
- API
- Not documented
- Warehouse sync
- Partly
- Reverse ETL
- Not documented
Features
As declared by the vendorData
5 of 10Identity resolutiondeterministic+probabilistic: matching with pre-grouping and fuzzy logic; household viewSource: customercentria.com | Declared |
|---|---|
Real-time profilesStreaming ingestion, complex event processing and action triggering (CC Engage Streams)Source: customercentria.com | Declared |
Web events | Not documented |
Mobile app events | Not documented |
Server-side events | Not documented |
Offline dataOnline or offline, real-time or batch, first- or third-party data (CC Engage Orchestrate)Source: customercentria.com | Declared |
Computed attributesCustom enriched attributes on behaviour and transaction patternsSource: customercentria.com | Declared |
Predictive modelsSupervised and unsupervised ML: clustering, classification, regression, CLV and response likelihood (CC Engage Decision)Source: customercentria.com | Declared |
Warehouse-native (zero-copy) | Not documented |
Reverse ETL | Not documented |
Activation
3 of 9Journey orchestrationOwn journeys and campaigns: multi-channel, multi-wave campaign journeys (CC Engage Target) and loyalty programsSource: customercentria.com | Declared |
|---|---|
| Declared | |
SMSSMS backup for real-time transaction alerts (banking communication module)Source: customercentria.com | Partly |
Push | Not documented |
In-app messages | Not documented |
Google Ads audiences | Not documented |
Meta audiences | Not documented |
TikTok audiences | Not documented |
LinkedIn audiences | Not documented |
Integration methods
1 of 3SDKs | Not documented |
|---|---|
API | Not documented |
Warehouse syncOutbound integration modes to load data into consumption systems (no named warehouses)Source: customercentria.com | Partly |
Security and compliance
0 of 9SOC 2 Type II | Not documented |
|---|---|
ISO 27001 | Not documented |
GDPR | Not documented |
CCPA / CPRA | Not documented |
HIPAA | Not documented |
SSO | Not documented |
SCIM provisioning | Not documented |
Audit log | Not documented |
Consent management | Not documented |
Data hosting regions | Not documented |
Commerce
0 of 4Product catalog | Not documented |
|---|---|
Product events | Not documented |
Recommendations | Not documented |
Search | Not documented |
Pros, cons and what to check
Pros
No clear advantages in public data.Cons and what to check
- Pricing is not published; billing unit: profiles (plus transaction volume, deployment model and engagement complexity)
- SOC 2 Type II: not documented
- ISO 27001: not documented
- Data hosting regions: not documented
- SSO: not documented
- SCIM provisioning: not documented
Questions to ask the vendor
- What is the price for our volume, and which unit is billed (the vendor names profiles (plus transaction volume, deployment model and engagement complexity))?
- Can you share a current SOC 2 Type II report?
- In which regions can our data be hosted?
- Do you support SSO and SCIM provisioning, and on which plans?
- Can the platform work on top of our data warehouse without copying data?
- Which connectors for our stack are built and maintained by you, and which by partners?
Alternatives to CC Engage
All engagement platformsHow it differs from alternatives
Compared with Netmera (Global Index 5.8): CC Engage offers a higher data and architecture score; Netmera offers ISO 27001, own push and in-app messages and higher integrations, security and compliance, transparency, activation channels and commerce scores.
Compared with Selligent (Global Index 5.8): CC Engage offers a higher data and architecture score; Selligent offers own push and in-app messages, Google and Meta ad audiences and higher integrations, security and compliance, transparency, activation channels and commerce scores.
Compared with MoEngage (Global Index 9.1): CC Engage has no clear advantage in public data; MoEngage offers US, EU, APAC data hosting, SOC 2 Type II, ISO 27001, HIPAA and higher use cases, data and architecture, integrations, security and compliance, transparency, activation channels and commerce scores.
| Platform | Global Index | Category | Entry price | Compliance | Data hosting | Own channels |
|---|---|---|---|---|---|---|
 NetmeraNetmera | 5.8 | Engagement platform | Contact sales | ISO 27001 | Not documented | Email, SMS, Push, In-app |
| SelligentZeta Global | 5.8 | Engagement platform | Contact sales | Not documented | Not documented | Email, SMS, Push, In-app |
 MoEngageMoEngage | 9.1 | Engagement platform | Contact sales | SOC 2, ISO 27001, HIPAA | US, EU, APAC | Email, SMS, Push, In-app |
 D·engageD·engage | 8.6 | Engagement platform | Contact sales | SOC 2, ISO 27001 | US, EU, Other | Email, SMS, Push, In-app |
 NetcoreNetcore Cloud Pvt. Ltd. | 8.1 | Engagement platform | From ₹12,000/mo | ISO 27001, HIPAA | US, EU, APAC | Email, SMS, Push, In-app |
 RESULResulticks | 7.9 | Engagement platform | Contact sales | SOC 2, ISO 27001, HIPAA | Not documented | Email, SMS, Push, In-app |
Availability in Russia (for reference, not part of any rating): no data — No statement on Russia found. customercentria.com
FAQ
What is the AllCDP Global Index of CC Engage?
CC Engage scores 3.9 out of 10 and ranks #109 of 121 platforms in the AllCDP Global Index. The index is calculated from public vendor data only.
How much does CC Engage cost?
CC Engage does not publish prices: pricing is on request from the vendor. Billing unit: profiles (plus transaction volume, deployment model and engagement complexity). Checked Oct 29, 2026.
Is CC Engage SOC 2 compliant?
SOC 2 is not documented in public sources. Ask the vendor for a report.
Where is CC Engage data hosted?
Hosting regions are not documented in public sources.
Does CC Engage work with a data warehouse?
Warehouse-native work is not documented. Warehouse sync: Outbound integration modes to load data into consumption systems (no named warehouses).