Meiro

Composable CDP by Meiro Pte. Ltd.

Summary

Meiro is a customer data platform from Singapore made up of three modules: Pipes (event collection, identity resolution and routing), Audiences (profiles and segmentation) and Engage (email, push, SMS, WhatsApp and journey orchestration). It can be self-hosted on premises or in the customer's own AWS, Azure or Google Cloud account, run as a managed cloud, and work zero-copy on Snowflake, BigQuery or Databricks. It targets marketing and data teams in banking, telecom, travel, pharma and retail.

Entry price: Contact sales. Documented data blocks: 8 of 8. AllCDP Global Index: 8.5 of 10, #10 of 121 in the rating.

AllCDP Global Index

Full rating

Meiro: 8.5 of 10, #10 of 121
Component	Weight	Score
Use casesShare of six typical tasks covered by declared features: unified customer profile, segmentation, ad audiences, journey orchestration, personalization and real-time	20%	10.0
Data and architectureIdentity resolution, real-time profiles, warehouse-native work or reverse ETL, computed attributes and predictive models	20%	10.0
IntegrationsUp to 4 points for integration methods (SDKs, API, warehouse sync, reverse ETL) and 0.5 points for each ready-made connector from our reference list of 22 systems, up to 6	15%	10.0
Security and complianceSOC 2 Type II, ISO 27001, GDPR, HIPAA, a choice of data hosting regions, SSO, SCIM and audit log	15%	5.0
TransparencyUp to 6 points for documented data blocks (of 8), 2 for public pricing, 1 for a free plan or trial and 1 for public API or SDK documentation	15%	8.0
Activation channelsOwn email, SMS, push and in-app messages, and audiences for Google, Meta, TikTok and LinkedIn ads	10%	8.8
CommerceProduct catalog, product events, recommendations and search	5%	2.5

Scores are from 0 to 10 and count only what the vendor documents publicly. Methodology.

Who it fits

Best for

Teams in financial services, telecom and healthcare
Teams that keep customer data in a cloud warehouse and want to use it without copying
Marketers who want profiles and messaging (email, SMS and push) in one tool

Not a fit for

Buyers who need published pricing before a sales call

Pricing

Billing unit: MTU meiro.io

Meiro plans, checked Oct 29, 2026
Plan	Price	What is included
Start	Contact sales	Tier 1: smaller annual allowance, standard support, Meiro-hosted deployment; price on request meiro.io
Pro	Contact sales	Tier 2: larger annual allowance, additional deployment options, dedicated support; price on request meiro.io
Enterprise	Contact sales	Tier 3: sovereign requirements, large-scale and multi-region deployments; price on request meiro.io

Public pricing: No: contact sales
Free plan: Not documented
Free trial: Free trial of Meiro Pipes offered; terms not stated

Integrations

Connectors

301 connectors listed by the vendor meiro.io

Ready-made, from our reference list:

ShopifyAdobe Commerce (Magento)SalesforceHubSpotBrazeIterableKlaviyoSnowflakeBigQueryDatabricksRedshiftGoogle AdsMeta AdsTikTok AdsLinkedIn AdsGoogle Analytics

Source: meiro.io

Integration methods

SDKs: Declared
API: Declared
Warehouse sync: Declared
Reverse ETL: Declared

Features

As declared by the vendor

Data

10 of 10

Data: Meiro
Identity resolutiondeterministic+probabilistic: ML with deterministic and probabilistic methods; configurable identifier types, merge priority and stitching rules, graph-based profilesSource: meiro.io	Declared
Real-time profilesReal-time identity resolution, 184 ms median latencySource: meiro.io	Declared
Web eventsWeb SDK (mpt.js) auto-tracks 40+ event typesSource: meiro.io	Declared
Mobile app eventsMeiro Mobile SDK for iOS and Android (event tracking, Firebase push)Source: docs.meiro.io	Declared
Server-side eventsEvent stream source: HTTP POST collection endpoint with JavaScript transformsSource: meiro.io	Declared
Offline dataBatch extraction from CRM, loyalty, databases, SFTP and other core systems via Meiro IntegrationsSource: meiro.io	Declared
Computed attributesCalculated attributes (e.g. CLV, churn likelihood)Source: meiro.io	Declared
Predictive modelsAI/ML predictive attributes: affinities, RFM, next purchase date, churnSource: meiro.io	Declared
Warehouse-native (zero-copy)Snowflake, BigQuery, Databricks: zero-copy mode reads the warehouse directly without storing eventsSource: meiro.io	Declared
Reverse ETLReverse ETL from Snowflake, BigQuery, Databricks; on-demand, scheduled or live profile syncSource: meiro.io	Declared

Activation

8 of 9

Activation: Meiro
Journey orchestrationOwn journeys and campaigns: journey canvas across email, push, SMS, WhatsApp, web banners and paid media (Meiro Engage)Source: meiro.io	Declared
EmailBuilt-in email in Meiro EngageSource: meiro.io	Declared
SMSSMS and WhatsApp in Meiro EngageSource: meiro.io	Declared
PushMobile push notificationsSource: meiro.io	Declared
In-app messages	Not documented
Google Ads audiencesGoogle Ads Customer Match audience loader, DV360 audience loaderSource: docs.meiro.io	Declared
Meta audiencesFacebook Custom Audience and Custom Anonymous Audience loadersSource: docs.meiro.io	Declared
TikTok audiencesTikTok loaderSource: docs.meiro.io	Declared
LinkedIn audiencesLinkedIn Ads audience loaderSource: docs.meiro.io	Declared

Integration methods

3 of 3

Integration methods: Meiro
SDKsWeb SDK; iOS and Android Mobile SDKSource: docs.meiro.io	Declared
APIHTTP event collection endpoint; custom JavaScript destinations to any HTTPS endpointSource: meiro.io	Declared
Warehouse syncNative connections to Snowflake, BigQuery, Databricks, PostgreSQL, MySQL, MSSQL; zero-copy or full ingestionSource: meiro.io	Declared

Security and compliance

5 of 9

Security and compliance: Meiro
SOC 2 Type II	Not documented
ISO 27001	Not documented
GDPRGDPR, CCPA, PDPA compliance included in enterprise contractsSource: meiro.io	Declared
CCPA / CPRACCPA compliance included in enterprise contractsSource: meiro.io	Declared
HIPAA	Not documented
SSOOpenID Connect SSO (Okta, Microsoft Entra ID, Google Workspace, Keycloak, Ping); MFA via IdPSource: docs.meiro.io	Declared
SCIM provisioning	Not documented
Audit logImmutable logging, auditability and traceability in enterprise contractsSource: meiro.io	Declared
Consent managementBuilt-in consent governance and consent-gated activationSource: meiro.io	Declared
Data hosting regionsUS, EU, UK, APAC, OtherSource: meiro.io	Declared

Commerce

1 of 4

Commerce: Meiro
Product catalog	Not documented
Product events	Not documented
RecommendationsCustomizable product recommendation models across web, mobile, email, in-app and POSSource: meiro.io	Declared
Search	Not documented

Pros, cons and what to check

Pros

Free trial: Free trial of Meiro Pipes offered; terms not stated
Choice of data hosting regions: US, EU, UK, APAC, Other
Warehouse-native: Snowflake, BigQuery, Databricks: zero-copy mode reads the warehouse directly without storing events
301 connectors
Own channels: email, SMS and push

Cons and what to check

Pricing is not published; billing unit: MTU
SOC 2 Type II: not documented
ISO 27001: not documented
SCIM provisioning: not documented

Questions to ask the vendor

What is the price for our volume, and which unit is billed (the vendor names MTU)?
Can you share a current SOC 2 Type II report?
Do you support SSO and SCIM provisioning, and on which plans?
Which connectors for our stack are built and maintained by you, and which by partners?
How long does a typical implementation take, and who does the work?

Alternatives to Meiro

All composable CDPs

How it differs from alternatives

Compared with Hightouch (Global Index 9.1): Meiro offers a free trial, UK data hosting and a higher commerce score; Hightouch offers a free plan, SOC 2 Type II, ISO 27001, HIPAA and higher security and compliance and activation channels scores.

Compared with Simon AI (Global Index 8.3): Meiro offers a free trial, EU, UK, APAC data hosting and higher transparency and activation channels scores; Simon AI offers SOC 2 Type II and a higher commerce score.

Compared with GrowthLoop (Global Index 7.8): Meiro offers a free trial, UK, APAC data hosting and higher use cases, data and architecture, transparency and activation channels scores; GrowthLoop offers SOC 2 Type II, HIPAA and a higher security and compliance score.

Alternatives to Meiro
Platform	Global Index	Category	Entry price	Compliance	Data hosting	Own channels
HightouchHightouch	9.1	Composable CDP	Free plan; paid plans on request	SOC 2, ISO 27001, HIPAA	US, EU, APAC, Other	Email, SMS, Push, In-app
Simon AISimon AI (a Monetate company)	8.3	Composable CDP	Contact sales	SOC 2	US	Email, SMS, Push
GrowthLoopGrowthLoop (Flywheel Software LLC)	7.8	Composable CDP	Contact sales	SOC 2, HIPAA	US, EU	Email, SMS
LemniskLemnisk	7.4	Composable CDP	Contact sales	ISO 27001	US, APAC	Email, SMS, Push, In-app
Treasure AI Intelligent CDPTreasure AI	8.5	Packaged CDP	Contact sales	SOC 2, ISO 27001, HIPAA	US, EU, APAC	Email, SMS, Push, In-app
BlueConicBlueConic	7.8	Packaged CDP	Contact sales	SOC 2	US, EU, APAC	Email, SMS, Push, In-app

Availability in Russia (for reference, not part of any rating): no data — No statement on Russia found. meiro.io

FAQ

What is the AllCDP Global Index of Meiro?

Meiro scores 8.5 out of 10 and ranks #10 of 121 platforms in the AllCDP Global Index. The index is calculated from public vendor data only.

How much does Meiro cost?

Meiro does not publish prices: pricing is on request from the vendor. Billing unit: MTU. Checked Oct 29, 2026.

Is Meiro SOC 2 compliant?

SOC 2 is not documented in public sources. Ask the vendor for a report.

Where is Meiro data hosted?

The vendor lists hosting in US, EU, UK, APAC and Other.

Does Meiro work with a data warehouse?

Snowflake, BigQuery, Databricks: zero-copy mode reads the warehouse directly without storing events.