Hightouch alternatives: 6 customer data platforms
The main alternatives to Hightouch are Simon AI (Global Index 8.3), RudderStack (Global Index 8.0) and DinMo (Global Index 7.9), followed by GrowthLoop, Fivetran Activations and Uniphore CDP Agent. Cheaper to start: Jitsu (free plan; paid from $99/mo) and RudderStack (free plan; paid from $265/mo). Data checked Oct 29, 2026.
Selected by our editors among platforms most often compared with Hightouch and ordered by the AllCDP Global Index. How each one differs is calculated from public vendor data.
Simon AISimon AI (a Monetate company)8.3Global IndexEntry price: Contact sales
How it differs from Hightouch- Also a composable CDP
- Global Index 8.3 vs 9.1
RudderStackRudderStack8.0Global IndexEntry price: From $265/mo
How it differs from Hightouch- Also a composable CDP
- Global Index 8.0 vs 9.1
- Published pricing, from $265/mo
- Free trial
DinMoDinMo SAS7.9Global IndexEntry price: Contact sales
How it differs from Hightouch- Also a composable CDP
- Global Index 7.9 vs 9.1
GrowthLoopGrowthLoop (Flywheel Software LLC)7.8Global IndexEntry price: Contact sales
How it differs from Hightouch- Also a composable CDP
- Global Index 7.8 vs 9.1
Fivetran ActivationsFivetran6.2Global IndexEntry price: Free plan; paid plans on request
How it differs from Hightouch- Also a composable CDP
- Global Index 6.2 vs 9.1
- Free trial
- Data hosting in UK
Uniphore CDP AgentUniphore5.9Global IndexEntry price: Contact sales
How it differs from Hightouch- Also a composable CDP
- Global Index 5.9 vs 9.1
Cheaper alternatives to Hightouch
Hightouch: Free plan; paid plans on request. Similar platforms with a lower published entry price or a free plan:
- Jitsu: free plan; paid from $99/mo (billed by events)
- RudderStack: free plan; paid from $265/mo (billed by events)
Entry prices exclude implementation and usage above plan limits.
FAQ
What is the best alternative to Hightouch?
Among the main alternatives, Simon AI has the highest AllCDP Global Index: 8.3 vs 9.1 for Hightouch. The right choice depends on the task: see how each platform differs in the list above.
What is a cheaper alternative to Hightouch?
Jitsu (free plan; paid from $99/mo) and RudderStack (free plan; paid from $265/mo). Hightouch: free plan; paid plans on request. Billing units differ, so compare quotes at your volume.
Is there a free alternative to Hightouch?
Yes: RudderStack, Fivetran Activations and Jitsu have a free plan.