Klaviyo alternatives: 6 customer data platforms
The main alternatives to Klaviyo are Bloomreach Marketing (Global Index 8.6), Brevo Data Platform (Global Index 7.9) and Cordial (Global Index 7.1), followed by Ometria, Ortto and Listrak. Cheaper to start: Brevo Data Platform (free plan; paid from $9/mo). Data checked Oct 29, 2026.
Selected by our editors among platforms most often compared with Klaviyo and ordered by the AllCDP Global Index. How each one differs is calculated from public vendor data.
Bloomreach MarketingBloomreach8.6Global IndexEntry price: From $60,000/yr
How it differs from Klaviyo- Also an engagement platform
- Global Index 8.6 vs 8.7
- Data hosting in UK and APAC
- Partly works on top of your data warehouse without copying data
Brevo Data PlatformBrevo7.9Global IndexEntry price: From $9/mo
How it differs from Klaviyo- Also an engagement platform
- Global Index 7.9 vs 8.7
CordialCordial7.1Global IndexEntry price: Contact sales
How it differs from Klaviyo- Also an engagement platform
- Global Index 7.1 vs 8.7
- Partly works on top of your data warehouse without copying data
OmetriaOmetria7.0Global IndexEntry price: Contact sales
How it differs from Klaviyo- Also an engagement platform
- Global Index 7.0 vs 8.7
OrttoOrtto (Canva)6.9Global IndexEntry price: Contact sales
How it differs from Klaviyo- Also an engagement platform
- Global Index 6.9 vs 8.7
- Free trial
- Data hosting in APAC
ListrakListrak6.4Global IndexEntry price: Contact sales
How it differs from Klaviyo- Also an engagement platform
- Global Index 6.4 vs 8.7
Cheaper alternatives to Klaviyo
Klaviyo: From $20/mo. Similar platforms with a lower published entry price or a free plan:
- Brevo Data Platform: free plan; paid from $9/mo (billed by Monthly email volume tiers)
Entry prices exclude implementation and usage above plan limits.
FAQ
What is the best alternative to Klaviyo?
Among the main alternatives, Bloomreach Marketing has the highest AllCDP Global Index: 8.6 vs 8.7 for Klaviyo. The right choice depends on the task: see how each platform differs in the list above.
What is a cheaper alternative to Klaviyo?
Brevo Data Platform (free plan; paid from $9/mo). Klaviyo: from $20/mo. Billing units differ, so compare quotes at your volume.
Is there a free alternative to Klaviyo?
Yes: Brevo Data Platform has a free plan.