Ascent360

Engagement platform by Ascent360

Summary

Ascent360 is a customer data platform and marketing automation suite for hotels, resorts, ski resorts and outdoor retailers in the U.S. and Canada. It imports data daily from PMS, POS, booking, spa and golf systems, cleans and matches it into a Golden Record per guest, and lets marketers build segments and automated campaigns across email, SMS, direct mail and Facebook and Instagram ads. It is an all-in-one engagement platform with a managed client success team.

Entry price: Contact sales. Documented data blocks: 8 of 8. AllCDP Global Index: 4.1 of 10, #104 of 121 in the rating.

AllCDP Global Index

Full rating

Ascent360: 4.1 of 10, #104 of 121
Component	Weight	Score
Use casesShare of six typical tasks covered by declared features: unified customer profile, segmentation, ad audiences, journey orchestration, personalization and real-time	20%	7.5
Data and architectureIdentity resolution, real-time profiles, warehouse-native work or reverse ETL, computed attributes and predictive models	20%	5.0
IntegrationsUp to 4 points for integration methods (SDKs, API, warehouse sync, reverse ETL) and 0.5 points for each ready-made connector from our reference list of 22 systems, up to 6	15%	0.0
Security and complianceSOC 2 Type II, ISO 27001, GDPR, HIPAA, a choice of data hosting regions, SSO, SCIM and audit log	15%	1.3
TransparencyUp to 6 points for documented data blocks (of 8), 2 for public pricing, 1 for a free plan or trial and 1 for public API or SDK documentation	15%	6.0
Activation channelsOwn email, SMS, push and in-app messages, and audiences for Google, Meta, TikTok and LinkedIn ads	10%	3.8
CommerceProduct catalog, product events, recommendations and search	5%	2.5

Scores are from 0 to 10 and count only what the vendor documents publicly. Methodology.

Who it fits

Best for

Mid-market and Enterprise companies
Teams in travel and hospitality and retail
Marketers who want profiles and messaging (email and SMS) in one tool

Not a fit for

Buyers who need published pricing before a sales call
Teams that need zero-copy activation from their warehouse: not documented

Pricing

Ascent360 plans, checked Oct 29, 2026
Plan	Price	What is included
Flash360 Pro	Contact sales	Request pricing; for hotels and resorts: multiple premium integrations, Golden Record hygiene and matching, pre-built and complex audiences, email marketing and automation, web behavior tracking pixel, 25 aggregated insight fields https://ascent360.com/pricing
Enterprise	Contact sales	Request pricing; for multi-property groups: everything in Pro plus custom integrations, custom data extracts, advanced audiences, custom reporting and revenue attribution, 40 aggregated insight fields https://ascent360.com/pricing

Public pricing: No: contact sales
Free plan: Not documented
Free trial: Not documented

Integrations

Connectors

150 connectors listed by the vendor https://ascent360.com/customer-data-platform/

Integration methods

SDKs: Not documented
API: Not documented
Warehouse sync: Not documented
Reverse ETL: Not documented

Features

As declared by the vendor

Data

5 of 10

Data: Ascent360
Identity resolutiondeterministic: rule-based matching (phonetic, individual and household, email, custom) plus NCOA and CASS address hygiene into a Golden RecordSource: https://ascent360.com/platform/data/	Declared
Real-time profilesSource system data is refreshed and enriched dailySource: https://ascent360.com/integration/mews/	Partly
Web eventsWeb behavior tracking pixel (Flash360 Pro)Source: https://ascent360.com/pricing	Declared
Mobile app events	Not documented
Server-side events	Not documented
Offline dataPMS, POS, booking, eCommerce, spa, golf and venue management systemsSource: https://ascent360.com/customer-data-platform/	Declared
Computed attributesRFM score, lifetime spend, stays and 25-40 aggregated insight fields depending on planSource: https://ascent360.com/pricing	Declared
Predictive models	Not documented
Warehouse-native (zero-copy)	Not documented
Reverse ETL	Not documented

Activation

4 of 9

Activation: Ascent360
Journey orchestrationOwn journeys and campaigns: automated campaigns across email, SMS, direct mail and paid adsSource: https://ascent360.com/customer-data-platform/	Declared
EmailBuilt-in email marketing with drag-and-drop builder, automation, OTA proxy emails, abandoned cartSource: https://ascent360.com/platform/send/	Declared
SMSSMS and MMS campaigns from the platformSource: https://ascent360.com/sms/	Declared
Push	Not documented
In-app messages	Not documented
Google Ads audiences	Not documented
Meta audiencesAudiences for Facebook and Instagram adsSource: https://ascent360.com/	Declared
TikTok audiences	Not documented
LinkedIn audiences	Not documented

Integration methods

0 of 3

Integration methods: Ascent360
SDKs	Not documented
API	Not documented
Warehouse sync	Not documented

Security and compliance

1 of 9

Security and compliance: Ascent360
SOC 2 Type II	Not documented
ISO 27001	Not documented
GDPRMessaging compliance with CAN-SPAM, CASL and GDPRSource: https://ascent360.com/platform/data/	Declared
CCPA / CPRA	Not documented
HIPAA	Not documented
SSO	Not documented
SCIM provisioning	Not documented
Audit log	Not documented
Consent management	Not documented
Data hosting regions	Not documented

Commerce

1 of 4

Commerce: Ascent360
Product catalog	Not documented
Product eventsAbandoned cart (booking) and OTA win-back campaignsSource: https://ascent360.com/platform/send/	Declared
Recommendations	Not documented
Search	Not documented

Pros, cons and what to check

Pros

150 connectors

Cons and what to check

Pricing is not published
SOC 2 Type II: not documented
ISO 27001: not documented
Data hosting regions: not documented
SSO: not documented
SCIM provisioning: not documented

Questions to ask the vendor

What is the price for our volume, and which unit is billed?
Can you share a current SOC 2 Type II report?
In which regions can our data be hosted?
Do you support SSO and SCIM provisioning, and on which plans?
Can the platform work on top of our data warehouse without copying data?
Which connectors for our stack are built and maintained by you, and which by partners?

Alternatives to Ascent360

All engagement platforms

How it differs from alternatives

Compared with RESUL (Global Index 7.9): Ascent360 has no clear advantage in public data; RESUL offers SOC 2 Type II, ISO 27001, HIPAA, own push and in-app messages and higher use cases, data and architecture, integrations, security and compliance, transparency, activation channels and commerce scores.

Compared with Splio (Global Index 6.8): Ascent360 has no clear advantage in public data; Splio offers EU data hosting, own push and higher use cases, data and architecture, integrations, security and compliance, activation channels and commerce scores.

Compared with Selligent (Global Index 5.8): Ascent360 offers a higher data and architecture score; Selligent offers own push and in-app messages, Google ad audiences and higher integrations, activation channels and commerce scores.

Alternatives to Ascent360
Platform	Global Index	Category	Entry price	Compliance	Data hosting	Own channels
RESULResulticks	7.9	Engagement platform	Contact sales	SOC 2, ISO 27001, HIPAA	Not documented	Email, SMS, Push, In-app
SplioSplio SAS	6.8	Engagement platform	Contact sales	Not documented	EU	Email, SMS, Push
SelligentZeta Global	5.8	Engagement platform	Contact sales	Not documented	Not documented	Email, SMS, Push, In-app
NetmeraNetmera	5.8	Engagement platform	Contact sales	ISO 27001	Not documented	Email, SMS, Push, In-app
ClutchClutch Holdings	4.4	Engagement platform	Contact sales	Not documented	US	Email, SMS
Bloomreach MarketingBloomreach	8.6	Engagement platform	From $60,000/yr	SOC 2, ISO 27001	US, EU, UK, APAC, Other	Email, SMS, Push, In-app

Availability in Russia (for reference, not part of any rating): no data — No statement on Russia found. https://ascent360.com/master-services-agreement/

FAQ

What is the AllCDP Global Index of Ascent360?

Ascent360 scores 4.1 out of 10 and ranks #104 of 121 platforms in the AllCDP Global Index. The index is calculated from public vendor data only.

How much does Ascent360 cost?

Ascent360 does not publish prices: pricing is on request from the vendor. Checked Oct 29, 2026.

Is Ascent360 SOC 2 compliant?

SOC 2 is not documented in public sources. Ask the vendor for a report.

Where is Ascent360 data hosted?

Hosting regions are not documented in public sources.

Does Ascent360 work with a data warehouse?

Warehouse-native work is not documented.