Jitsu

Composable CDP by Jitsu (Helium Ventures)

Summary

Jitsu is an open-source (MIT) event collection platform that captures events from websites, apps and servers and streams them in real time into the customer's data warehouse and downstream tools, with JavaScript functions for transformation. It is offered as self-hosted software and as Jitsu Cloud for data and engineering teams. The architecture is warehouse-first and composable: identity stitching and Profile Builder write results into the warehouse rather than a separate profile store.

Entry price: From $99/mo. Documented data blocks: 7 of 8. AllCDP Global Index: 6.1 of 10, #61 of 121 in the rating.

AllCDP Global Index

Full rating

Jitsu: 6.1 of 10, #61 of 121
Component	Weight	Score
Use casesShare of six typical tasks covered by declared features: unified customer profile, segmentation, ad audiences, journey orchestration, personalization and real-time	20%	5.0
Data and architectureIdentity resolution, real-time profiles, warehouse-native work or reverse ETL, computed attributes and predictive models	20%	6.0
IntegrationsUp to 4 points for integration methods (SDKs, API, warehouse sync, reverse ETL) and 0.5 points for each ready-made connector from our reference list of 22 systems, up to 6	15%	9.5
Security and complianceSOC 2 Type II, ISO 27001, GDPR, HIPAA, a choice of data hosting regions, SSO, SCIM and audit log	15%	5.0
TransparencyUp to 6 points for documented data blocks (of 8), 2 for public pricing, 1 for a free plan or trial and 1 for public API or SDK documentation	15%	9.3
Activation channelsOwn email, SMS, push and in-app messages, and audiences for Google, Meta, TikTok and LinkedIn ads	10%	3.1
CommerceProduct catalog, product events, recommendations and search	5%	0.0

Scores are from 0 to 10 and count only what the vendor documents publicly. Methodology.

Who it fits

Best for

Teams in financial services, gaming and media
Teams that keep customer data in a cloud warehouse and want to use it without copying
Teams that want to start on a free plan

Not a fit for

Companies that must keep data in the EU: EU hosting is not documented

Pricing

Billing unit: events (active events per month: events delivered to at least one destination) https://jitsu.com/pricing

Jitsu plans, checked Oct 29, 2026
Plan	Price	What is included
Free	Free	200k active events/mo, unlimited captured events, unlimited connectors and destinations, up to 1 daily active sync https://jitsu.com/pricing
Business	$99/mo	2M active events/mo included, then $40 per additional 1M events; up to 5 monthly active syncs, then $20 per additional sync https://jitsu.com/pricing
Enterprise	Contact sales	Custom pricing: custom event volume, Profile Builder, Enterprise SSO via OIDC, dedicated ingest shard, annual commitment, SLA https://jitsu.com/pricing
Open source (self-hosted)	Free	MIT license, self-host on any cloud, no usage limits, community support https://jitsu.com/pricing

Public pricing: Yes
Free plan: Free Cloud plan: 200k active events/mo; open-source self-hosted version free under MIT license
Free trial: Free trial of the Business plan (duration not stated)

Integrations

Connectors

624 connectors listed by the vendor https://jitsu.com/integrations/connectors

Ready-made, from our reference list:

SalesforceHubSpotBrazeSnowflakeBigQueryRedshiftGoogle AdsMeta AdsGoogle AnalyticsAmplitudeMixpanel

Source: https://jitsu.com/integrations/destinations

Integration methods

SDKs: Declared
API: Declared
Warehouse sync: Declared
Reverse ETL: Declared

Features

As declared by the vendor

Data

8 of 10

Data: Jitsu
Identity resolutiondeterministic: Identity Stitching retroactively attaches userId and traits to anonymous events (up to 30 days back) in ClickHouse, BigQuery, PostgreSQL, Redshift, Snowflake and MySQL; Enterprise plan on Jitsu Cloud, unrestricted when self-hostedSource: https://jitsu.com/docs/features/identity-stitching	Partly
Real-time profilesReal-time event streaming to warehouses and destinationsSource: https://jitsu.com/	Declared
Web eventsJavaScript library (HTML snippet, NPM, React), Pixel APISource: https://jitsu.com/docs	Declared
Mobile app eventsiOS, Android and React Native via Segment open-source libraries; no own mobile SDKSource: https://jitsu.com/industries	Partly
Server-side eventsHTTP API and server-to-server sending; Segment-compatible APISource: https://jitsu.com/docs	Declared
Offline data	Not documented
Computed attributesProfile Builder: JavaScript function builds profile traits from up to a year of events and writes profiles to the warehouse; Enterprise plan onlySource: https://jitsu.com/docs/features/profiles	Partly
Predictive models	Not documented
Warehouse-native (zero-copy)Warehouse-first: events are written into the customer warehouse (Snowflake, BigQuery, Redshift, ClickHouse, Postgres, MySQL); no zero-copy segmentation documentedSource: https://jitsu.com/docs/destinations/catalog	Partly
Reverse ETLReverse ETL: sync warehouse models to tools, e.g. Facebook and Instagram Custom AudiencesSource: https://jitsu.com/integrations/destinations	Declared

Activation

4 of 9

Activation: Jitsu
Journey orchestrationAudiences only, sent to other tools: routes events and warehouse data to destinations; no own journeysSource: https://jitsu.com/docs/destinations/catalog	Declared
EmailNo own email channel; syncs contacts to Resend and SendGridSource: https://jitsu.com/docs/destinations/catalog	Partly
SMS	Not documented
Push	Not documented
In-app messages	Not documented
Google Ads audiencesGoogle Ads offline and enhanced conversions (Data Manager API); Remarketing Lists coming soonSource: https://jitsu.com/integrations/destinations	Declared
Meta audiencesMeta conversions and Custom Audiences via Reverse ETLSource: https://jitsu.com/integrations/destinations/facebook-conversions	Declared
TikTok audiences	Not documented
LinkedIn audiences	Not documented

Integration methods

3 of 3

Integration methods: Jitsu
SDKsJavaScript/NPM/React SDK; mobile via Segment libraries; Segment API compatibilitySource: https://jitsu.com/docs	Declared
APIHTTP ingest API, Management API, CLI, MCP serverSource: https://jitsu.com/docs	Declared
Warehouse syncBigQuery, Snowflake, Redshift, ClickHouse (included), PostgreSQL, MySQL, MongoDB, MotherDuck; S3, Google Cloud StorageSource: https://jitsu.com/docs/destinations/catalog	Declared

Security and compliance

5 of 9

Security and compliance: Jitsu
SOC 2 Type IISOC 2 compliant (type not stated), continuous compliance with Vanta; report on requestSource: https://jitsu.com/security	Declared
ISO 27001	Not documented
GDPRParticipates in the EU-US Data Privacy Framework; DPA and SCC availableSource: https://jitsu.com/security	Declared
CCPA / CPRA	Not documented
HIPAA	Not documented
SSOEnterprise SSO via OIDC; Enterprise planSource: https://jitsu.com/pricing	Declared
SCIM provisioning	Not documented
Audit logAudit log with account-activity alerts (Jitsu 2.14)Source: https://jitsu.com/changelog	Declared
Consent managementJavaScript library privacy settings driven by a CMP callback (since v2.8.0)Source: https://jitsu.com/docs/sending-data/consent-management	Declared
Data hosting regionsUSSource: https://jitsu.com/industries	Declared

Commerce

0 of 4

Commerce: Jitsu
Product catalog	Not documented
Product events	Not documented
Recommendations	Not documented
Search	Not documented

Pros, cons and what to check

Pros

Pricing is published on the vendor site
Free plan available
Free trial: Free trial of the Business plan (duration not stated)
SOC 2 Type II declared
624 connectors

Cons and what to check

ISO 27001: not documented
SCIM provisioning: not documented

Questions to ask the vendor

Which limits apply on our plan, and what does the next tier cost?
Can we review the latest SOC 2 Type II report under NDA?
Do you support SSO and SCIM provisioning, and on which plans?
Which connectors for our stack are built and maintained by you, and which by partners?
How long does a typical implementation take, and who does the work?

Alternatives to Jitsu

All composable CDPs

How it differs from alternatives

Compared with Hightouch (Global Index 9.1): Jitsu offers published pricing, a free trial and a higher transparency score; Hightouch offers EU, APAC data hosting, ISO 27001, HIPAA and higher use cases, data and architecture, security and compliance and activation channels scores.

Compared with Meiro (Global Index 8.5): Jitsu offers published pricing, a free plan and a higher transparency score; Meiro offers EU, UK, APAC data hosting, warehouse-native work and higher use cases, data and architecture, activation channels and commerce scores.

Compared with GrowthLoop (Global Index 7.8): Jitsu offers published pricing, a free plan and a higher transparency score; GrowthLoop offers EU data hosting, HIPAA and higher use cases, data and architecture, security and compliance, activation channels and commerce scores.

Alternatives to Jitsu
Platform	Global Index	Category	Entry price	Compliance	Data hosting	Own channels
HightouchHightouch	9.1	Composable CDP	Free plan; paid plans on request	SOC 2, ISO 27001, HIPAA	US, EU, APAC, Other	Email, SMS, Push, In-app
MeiroMeiro Pte. Ltd.	8.5	Composable CDP	Contact sales	Not documented	US, EU, UK, APAC, Other	Email, SMS, Push
GrowthLoopGrowthLoop (Flywheel Software LLC)	7.8	Composable CDP	Contact sales	SOC 2, HIPAA	US, EU	Email, SMS
SnowplowSnowplow Analytics Ltd	6.5	Composable CDP	Contact sales	SOC 2, ISO 27001, HIPAA	Not documented	None documented
Adobe Real-Time CDPAdobe	7.3	Suite CDP	Contact sales	Not documented	US, UK, EU, APAC, Other	Email
Simon AISimon AI (a Monetate company)	8.3	Composable CDP	Contact sales	SOC 2	US	Email, SMS, Push

Availability in Russia (for reference, not part of any rating): no data — No statement on Russia found; terms prohibit use in US-embargoed countries and by sanctioned persons. https://jitsu.com/tos

FAQ

What is the AllCDP Global Index of Jitsu?

Jitsu scores 6.1 out of 10 and ranks #61 of 121 platforms in the AllCDP Global Index. The index is calculated from public vendor data only.

How much does Jitsu cost?

Entry price is $99/mo (Business). Billing unit: events (active events per month: events delivered to at least one destination). Checked Oct 29, 2026.

Is Jitsu SOC 2 compliant?

Yes. The vendor declares SOC 2 Type II.

Where is Jitsu data hosted?

The vendor lists hosting in US.

Does Jitsu work with a data warehouse?

Warehouse-first: events are written into the customer warehouse (Snowflake, BigQuery, Redshift, ClickHouse, Postgres, MySQL); no zero-copy segmentation documented.