Best CDPs for B2B in 2026
The top CDPs for B2B by the AllCDP Global Index are Hightouch (9.1), Adobe Real-Time CDP (7.3) and Ortto (6.9). The list includes 8 platforms that meet the criteria below; 2 of them publish pricing. Data checked Oct 29, 2026.
Selection criteria
- The vendor names B2B among target industries
- A ready-made Salesforce or HubSpot integration
- Order: AllCDP Global Index
| # | Platform | Global Index | Category | Entry price | Compliance | Data hosting |
|---|---|---|---|---|---|---|
| 1 | HightouchHightouch | 9.1 | Composable CDP | Free plan; paid plans on request | SOC 2, ISO 27001, HIPAA | US, EU, APAC, Other |
| 2 | Adobe Real-Time CDPAdobe | 7.3 | Suite CDP | Contact sales | Not documented | US, UK, EU, APAC, Other |
| 3 | OrttoOrtto (Canva) | 6.9 | Engagement platform | Contact sales | SOC 2, ISO 27001, HIPAA | US, EU, APAC |
| 4 | Optimizely Data PlatformOptimizely | 6.7 | Suite CDP | Contact sales | SOC 2 | US, EU, APAC |
| 5 | LayerFiveLayerFive | 6.6 | Packaged CDP | From $29/mo | SOC 2, ISO 27001 | Not documented |
| 6 | CustomerLabsCustomerLabs Inc | 6.2 | Packaged CDP | From $129/mo | HIPAA | US, EU, UK, APAC, Other |
| 7 | 5.9 | Packaged CDP | Contact sales | Not documented | Not documented | |
| 8 | CaliberMindCaliberMind | 4.5 | Packaged CDP | Contact sales | SOC 2 | Not documented |
FAQ
What is the best CDP for B2B?
Hightouch ranks first with 9.1 out of 10, followed by Adobe Real-Time CDP and Ortto. The best choice depends on your use cases, systems and budget: compare the platforms in the table.
How were these platforms selected?
Criteria: the vendor names B2B among target industries; a ready-made Salesforce or HubSpot integration; order: AllCDP Global Index. Platforms with too little public data are not included. Placement is not for sale.
Which of them is cheapest to start?
LayerFive (free plan; paid from $29/mo); Hightouch (free plan); CustomerLabs (from $129/mo). Billing units differ, so compare quotes at your volume.






